Strategy tools

Strategy tools for teams turning direction into action

Map out your business model, market position and goals with SWOT, Business Model Canvas and OKRs – right next to the tasks, customers and budget they affect.

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Kenneth Thor
Jakob Junker Jeppesen
Thor Schriver Magnusson
Used by 300+ companies
Our partners

Value and benefits

Strategy tools for direction and action

Foundbase combines SWOT, Business Model Canvas and OKRs in visual tools. Describe your business model, choose objectives and key results, and follow up on the decisions guiding your team.

Describe the model

Bring customers, value and other parts of the business into a Business Model Canvas.

Assess the situation

Explore strengths, weaknesses, opportunities and threats with SWOT.

Follow your goals

Create objectives and key results, and update progress during reviews.

Make strategy part of the team’s work

Use SWOT, OKRs and Business Model Canvas to collect assumptions and goals, then assign the next work as tasks.

Strategy from Starter
Requires Starter or a higher plan after the 14-day trial. Integrations also require a connected account with the appropriate permissions.
Example: from SWOT to a task
Describe an opportunity, choose a concrete goal and agree on a task with an owner and deadline. Your team evaluates the analysis and priorities.
Review assumptions and finances together
Use the budget to review an initiative’s expected income and expenses. These are your assumptions and should be revisited.
See current prices and plan terms

From need to action

Give strategy a place in everyday work

A strategy is easier to use when assumptions and goals are visible. Use a canvas for the model, SWOT for key factors and OKRs for the progress you want to track.

How it works

From the first step to follow-up

An example of how the work can fit together. Your team chooses the tools, owners and sequence.

  1. Describe the business

  2. Choose a focus

  3. Set objectives

  4. Review progress

Your tools

Build a workspace around your work

Foundbase is an AI-powered platform where you pick the tools that suit your work. Start with CRM and tasks, for example, and add budgeting, contracts or strategy when you need them. Each tool has its own visual workspace.

Features and integrations depend on your plan and access.View plans

Integrations

Connect the tools you already use

Choose the connections you need from the Foundbase integration catalog. Each integration page explains which data and actions it supports and what the setup involves.

The strategy and its assessments are your team’s own. AI can help you structure the content, but it doesn’t guarantee market figures or business outcomes.

Explore integrations

AI assistant

Describe what you need. Continue visually.

Ask the assistant to find information or help with a supported action in your workspace. Then open the task, contact or tool when you want to go through the details. The assistant stays within your connections and permissions.

See it in action

Try Foundbase with demo data

Open the interactive demo and explore the tools at your own pace. Everything in it is fictional sample data.

Product recording from Foundbase: Strategy tools for direction and action
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“I have been looking for the right functional and user-friendly tool that can help with everything from project management, financial management, sales work, etc. The answer to this is Foundbase.”

Jakob Junker JeppesenJakob Junker JeppesenOwner, Junker Consulting

Getting started

Start with one part of your day

  1. Step 1

    Choose your starting point

    Create a workspace and start with the tools you need for one specific task.

  2. Step 2

    Add your content

    Add contacts, tasks or a budget. Connect the integrations you need to work with data from other systems.

  3. Step 3

    Invite the team

    Invite colleagues with the roles they need. Assign the first task and get going together.

Access and collaboration

A shared workspace with clear access

Roles and permissions

Access to data and actions follows each person’s membership and permissions in your workspace.

View plans and access

Your data and connections

Read how Foundbase handles your information and which terms apply to your account.

Read the privacy policy

Help with the next step

Get in touch with questions about setup or day-to-day use. The pricing page shows the support included in each plan.

Contact Foundbase

FAQ

Questions about strategy tools

Can’t find the answer? Email support@foundbase.io

  • Foundbase combines SWOT, Business Model Canvas and OKRs in visual tools. Describe your business model, choose objectives and key results, and follow up on the decisions guiding your team.

Get started

See how Foundbase fits your work

Create a free account and pick the tools you want to start with, or explore the demo with sample data.

Try Foundbase free for 14 days

  • No credit card required
  • Then stay on Free with CRM and task management
  • Or choose a plan with unlimited AI, contracts, e-signatures, budgets, integrations and automations

See Foundbase in a live demo

Explore a workspace with sample data right away, or book a call and we'll show you the assistant and what Foundbase can do for you.

Simon SkytteLasse, Foundbase teamRasmus Rowbotham

Meet the team behind Foundbase

We're based in Odense

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